Commander SK - The Simple Drive with Award Winning Design
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Commander SK – The Simple Drive with Award Winning Design |
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Control Techniques’ Commander SK drive range won the Industrial Product Design Award at the DBA’s Design Effectiveness Awards 2006. As one of the UK’s most sought after awards the DBA’s judges look for design which has created significant commercial success. This is the second award that the general purpose, compact drive has won in 2006. The range consists of eight drives each between 25% and 40% smaller than its predecessor. Ease of use was significantly improved by implementing an easy push button set-up user-interface, unique in this market; now 90% of applications can be set up through the front keypad, which has the ten most common parameters printed on the front of the drives. Commander SK is ideal in all applications that involve conveying, pumping, moving liquids, solids and compressing gases. In such applications energy efficiencies and productivity improvements often result in a rapid return on project investment. The judges were extremely impressed by Control Techniques’ decision to put design at the heart of its commercial strategy and commented “In an environment where focussing on design might be seen to be gratuitous this winner stands out as a tremendous example of the positive power that good design can have on a products market share.” With a sales increase of 40% and an increase in market share of 1.5%, the Commander SK has more than met Control Techniques’ ambitions for this product. About Control Techniques Control Techniques, an Emerson Industrial Automation company, is a world leader in the design, production and marketing of electronic variable speed drives for the control of electric motors. Our strategy is to concentrate on delivering drives and servo products that enhance the productivity of our customers machines and processes. We operate through a global network of Drive Centres and Application Centres that both distribute product and add value by building our drive products into custom designed systems and by offering the highest levels of customer service. Our Control Techniques Drive Centres also provide us with invaluable feedback and market intelligence so that we can further improve our products and service. This customer focused strategy will enable us to continue to grow profitably. Our competitive edge is based on our unique focus on drives, our strength in research and development, our investment low-cost manufacturing and an effective worldwide marketing strategy. For the best in drives information visit our website: www.controltechniques.com About Emerson Emerson is a global leader in bringing technology and engineering together to provide innovative solutions to customers through its network power, process management, industrial automation, climate technologies, and appliance and tools businesses. Sales in fiscal 2005 were £17.3 billion. For more information, visit www.GoToEmerson.com
Courtesy of Control Techniques |

